"myCCA on the move" is the new and exciting mobile extension for myCCA, and provides an easy to use ordering platform. The app is free and available for both iPhone and iPad platforms to enable business owners to manage their inventory and deliveries wherever they are, without needing a PC nearby. This is particularly handy for CCA's broad customer base, from independent café owners to National procurement managers for large corporate chains, creating an "anytime anywhere" service paradigm. Users can start an order on their PC in the office, update it on the move using the iPad version and add to it with the iPhone version while in the store.

• Users can search the product database across all versions, results are ranked based on relevance to user

• The product catalogue automatically adjusts per customer, per outlet. It is available for the web and the iPad versions and is designed to capitalise on the bigger iPad screen. Products rearrange themselves seamlessly on the grid based on user navigation decisions, product popularity and relevance.
  

• "Smart Ordering" allows users to easily use their recent order history patterns for reference for future orders, making re-stock ordering a breeze. It is one of the most popular features of the platform. The iPad version features a "tile-based" results view allowing for quick preview of product details and specials as well.
  

• Store Specials is a personalised promotions system that provides offers and discounts to the user based on their profile, local sales data and their order quantity all calculated in real time
  

• For the iPhone version, and an inbuilt barcode reader allows users to scan existing products' barcodes to quickly add them to orders. This feature was designed to help customers ordering direct from their store room or fridges.
  

• The platform also offers a dynamic "suggestions" system which gives ordering advice based on the contents of the user's cart, their own purchase patterns, orders from similar outlets and other inference methods – i.e. "Customers often purchase 750 PET X20 Pumped Berry with 600 PET X24 DIET COKE... why not add some to your cart?"
  

• The latest release of the platform has extended the cross-sell capability to include upsell prompts and core range prompts. If a customer has a product in their cart and there is an available special, they are offered the chance to trigger the promotion, or of a product they used to stock has not been ordered in a while, customers are also prompted that they maybe running out of stock.
  
  Customers are in a business relationship with CCA, therefore it is not in our interests to sell products to customers that will not sell. Our intent is to help them build their business by offering the right products at the right time.
  
  Users also have access to a "best sellers" feature, listing the current top selling products across the range

• The web version provides an easy to user profit calculator that shows the user the potential profit they will realise on their order, as a part of the "grow your business" section, that provides the users with advice and services